Section 4.17 min read

Association vs Causation

Core summary

Two variables can be associated (they tend to occur together) without one causing the other. Establishing causation requires more than demonstrating a statistical association — it requires evidence of a causal mechanism, temporal sequence, dose-response, and more.

Detailed explanation

This is perhaps the single most important concept in all of research methodology: just because two things are related does not mean one causes the other. Association (correlation) means two variables tend to change together. Ice cream sales and drowning deaths are correlated — both increase in summer. But eating ice cream does not cause drowning. The common cause is a confounder: hot weather increases both. Causation means one variable directly produces a change in another. Smoking causes lung cancer — not merely a correlation but a direct biological mechanism. Sir Austin Bradford Hill proposed nine criteria to evaluate whether an association is likely causal: (1) Strength of association — strong associations are more likely causal. (2) Consistency — the association is observed across different populations and settings. (3) Specificity — the exposure leads to a specific outcome. (4) Temporality — the cause precedes the effect (the only absolutely required criterion). (5) Biological gradient (dose-response) — more exposure leads to more effect. (6) Plausibility — a biologically plausible mechanism exists. (7) Coherence — the association is consistent with existing knowledge. (8) Experiment — removing the exposure reduces the outcome. (9) Analogy — similar exposures cause similar outcomes. These criteria are guidelines, not a checklist. No single criterion (except temporality) is required or sufficient. They are used as a framework for evaluating the totality of evidence. In clinical practice, confusing association with causation leads to incorrect treatments and policies. It is one of the most common errors in medical reasoning.

Clinical example

A study finds that patients who use sleep tracking apps have better sleep quality. But people who use sleep apps may also practice better sleep hygiene, exercise more, and avoid caffeine. The association may be due to confounding by healthy behavior — not caused by the app itself.

Research example

The link between smoking and lung cancer was established through decades of evidence evaluated against the Bradford Hill criteria: strong association, consistent across populations, dose-response (heavier smokers got more cancer), temporal (smoking preceded cancer), and biologically plausible (carcinogens in tobacco damage DNA).

Knowledge check

Q1. Which Bradford Hill criterion is the ONLY one that is absolutely required to establish causation?

Q2. A strong statistical association between two variables proves that one causes the other.

Q3. Ice cream sales and drowning deaths are positively correlated. The most likely explanation is: